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Behind the Seams

Founded by Barbara Bell, Bell Uniform Design has been creating fashion-forward, functional uniform collections for leading hospitality and lifestyle brands since 2004.

Our award-winning team brings an exceptional depth of experience across fashion, retail, hospitality, advertising, gaming, and beverage industries. Our leadership has contributed to the legacy of renowned fashion houses and global brands, including Hervé Léger, Salvatore Ferragamo, Diane von Furstenberg, Vineyard Vines, Alice + Olivia, Polo Ralph Lauren, Theory, Macy’s, BCBG Max Azria Group, Ann Taylor, Victoria’s Secret, Gap Inc., MGM Resorts, and Wynn Resorts. This breadth of perspective informs a thoughtful approach to design—one that is both intentional and enduring.

Services

Our Services

DESIGN

  • Full program design

  • Custom fabric and proprietary prints

  • Custom designed, branded accessories

PRODUCTION

  • Domestic and international manufacturing

  • 4-6 week turnaround

  • Flexible production with no minimums on most styles

STRATEGY

  • Brand aligned style guide development

  • Strategic budgeting and order planning 

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